Experiential Marketing and Promotions Coordinator-Lincoln, NE

Lee Enterprises Inc   Lincoln, NE   Full-time     Advertising / Marketing / Public Relations
Posted on March 18, 2024
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Experiential Marketing and Promotions Coordinator

The Experiential Marketing Coordinator should have a passion for delivering unique experiences for sponsors and consumers through integrated marketing and event execution. This person will oversee the development and execution of a portfolio of consumer, business and internal events. These events are designed to create opportunities to engage with our brands and sponsors.

This role requires a self-starter who thrives in a collaborative environment and has a keen eye for detail. A successful candidate is a creative problem solver who can plan and execute experiential activations that achieve results for sponsors and memorable experiences for consumers while maintaining a strict budget that drives profitability.

  • Development of new experiential marketing concepts and manage the planning and execution of existing events.
  • Manage event production including P&L reporting, invoice processing, vendor setup, detailed budget tracking, production schedules, permits, venue and talent booking, ticketing, and sponsor activation planning.
  • Work closely with regional director and graphic designers on the production of creative elements required for consumer marketing and sales (B2B) campaigns.
  • Inspire sponsor sales through creative packaging of media assets and event activations.
  • Events are in both Lincoln and Omaha markets. Travel to Omaha is required.
  • Oversee and manage marketing content production and display on various digital and print publications.
Skills and Experience
  • A self-starter that enjoys a fast-paced environment while prioritizing multiple projects.
  • Creative problem solver that remains calm under pressure.
  • Proven success developing experiences based on marketing strategy and program objectives.
  • Experience with cross-functional projects and communication plans.
  • Examples of successfully working with a team on creative, content and technical requirements to ensure a smoothly run event that drives awareness and engagement.
  • Media sales planning including sponsor asset packaging and presentation development.
  • Proficient at communications with management, vendors, sponsors and consumers.
  • Bachelor's degree in business, marketing or related field.
  • 3+ years' experience working on event planning and logistics management.
  • Ability to work flexible hours as needed for events that may occur outside of regular business hours.
  • Strong technical skills to set up ticketing, digital promotion and support virtual event platforms.
  • Proficiency in graphic design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign) and other relevant tools.
Why Join Us?

Lee Enterprises offers competitive wages in a dynamic, interesting work environment with career growth opportunities. We offer an extensive benefit program that can be personalized to your needs. Our benefit program includes medical, dental, vision, short and long-term disability, company provided life insurance and supplemental life insurance. In addition, we offer a 401K retirement plan with company match. We also offer generous paid time off to allow the flexibility to balance personal life and work. This includes paid parental leave for new parents.

Lee Enterprises is a major subscription and advertising platform and a leading provider of local news and information, with daily newspapers, rapidly growing digital products and nearly 350 weekly and specialty publications serving 73 markets in 26 states. Year to date, Lee's newspapers have an average daily circulation of 1.0 million, and our legacy websites, including acquisitions, reach more than 33 million digital unique visitors.

Lee Enterprises is proud to be an equal opportunity employer. We participate in Everify. We respect and celebrate diversity and are committed to creating an inclusive environment for all employees. For more information about Lee, check us out at www.lee.net.

We are focused on building a diverse and inclusive workforce. If you are excited about this role but do not meet 100% of the qualifications above, we encourage you to apply at https://lee.net/careers/ and search for Lincoln.